Imagine you’re browsing a website for a product or service that looks interesting. You fill out the company’s contact form and hit “submit.” Within moments, your phone rings—it’s a sales rep wanting to talk about how they can serve your needs.
Technology has caused seismic shifts in the world of sales. Customers are growing more sophisticated. With a world of data at their fingertips, they already know exactly what they want and how much they’re willing to pay for it.
While I was in college, I knew the value of internships. A good internship would give me business understanding that could not be gained in a university classroom. One internship of note was at a tech company, not unlike Sapho.